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Social media marketing: literature review and future research directions
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Are there any research papers on social media?
Research papers on social media marketing look into the most common ways to reach consumers in today's society through social media. In today’s society, one of the most common ways to reach consumers is through social media.
Do you need to study social media marketing?
In today’s society, one of the most common ways to reach consumers is through social media. Business and MBA students will need to have the most resent research on Social Media Marketing when they research traditional marketing and how it has evolved for even brick and mortar businesses.
Why is research important in social media marketing?
Our research was on an emerging topic that suggested how essential it is to look deeper into the psychological and social aspects that drives the minds of the people whom the products are targeted towards.
What is the effectiveness of social media marketing?
Our research topic, “Effectiveness of Social Media Marketing” has followed to the guidelines that are necessary for the research and as a team we conducted the research on a sample size of 200 people of North South University. In this research we surveyed users to give us a brief overview to understand the credibility of social media marketing.
Last Update: Oct 2021
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This image illustrates research paper on social media marketing.
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